As the Official Charity Partner, the Thoroughbred Aftercare Alliance (TAA) will have a presence at the 52nd Annual Eclipse Awards held January 26th at The Breakers in Palm Beach, Fla. In-person attendees of the Eclipse Awards will have the opportunity to donate to the TAA and learn more about its mission through on-screen displays of TAA’s messaging.
“As we convene to recognize the most accomplished horses and humans of 2022, the NTRA is proud to recognize the Thoroughbred Aftercare Alliance as the Official Charity of the 52nd Eclipse Awards,” said NTRA President and CEO Tom Rooney. “The work of the TAA is vital to the longevity of our sport, and we hope everyone dependent on these magnificent creatures for their livelihood and enjoyment will join us in honoring them during this time of reflection and beyond.”
In conjunction with NTRA, Lilly Pulitzer will host a “Sip, Shop, and Support” event from 11am-3pm with 10% of the proceeds to benefit the TAA. In addition to the free beverages provided by Lilly Pulitzer, the TAA will be raffling off a hand-painted Lilly Pulitzer purse. Raffle tickets are $20 with 100% of proceeds benefitting the nationwide aftercare nonprofit. Raffle tickets can be purchased during the in-store event in Palm Beach on Worth Avenue.
“We hold strong to what our fearless leader, Lilly Pulitzer, once said, ‘If you haven’t any charity in your heart then you have the worst kind of heart trouble.’ The Lilly Pulitzer brand proudly carries on Lilly’s tradition of giving by collaborating with world-class and local non-profit organizations who are working to make the world a sunnier place,” said a representative of Lilly Pulitzer’s store on Worth Ave in Palm Beach.
“Thank you to NTRA and Lilly Pulitzer for honoring the Thoroughbred Aftercare Alliance during this commemorative celebration of the best and brightest in our industry,” said TAA Funding and Events Manager, Emily Dresen. “The TAA would like to wish a heartfelt congratulations to all those who cement their place among horse racing’s history at the 52nd Annual Eclipse Awards.”
In addition to the in-person festivities, the TAA will kick off its second annual Off to the Races online auction on Thursday, January 26 consisting of VIP experience packages on major race days in 2023 and 2024. The online auction will remain open for 8 days, with more details to be announced by the TAA in the coming weeks.